George Imafidon

George is Co-Founder of Motivez, One Young World Ambassador and Royal Academy of Engineering Scholar. As a recent graduate of mechanical engineering with programming at University College London (UCL), George is passionate about building products that improve lives and communities. Over the past five years, George has worked across engineering, technology, consulting, and finance with firms such as Google, Rolls-Royce, J.P Morgan, and BCG. In 2015, George co-founded Motivez, the UK's 1st mobile app connecting young people to personalised opportunities. Motivez is an award-winning venture comprised of five young professionals who have raised over five figures in seed funding and work closely with local government. As a diversity champion, George leads the #AB1Million campaign, raising £1 million for the Amos Bursary to ensure talented men of African and Caribbean descent have the opportunity to excel in education and beyond. In 2020, George was selected to join the Board of The Hamilton Commission, a research project that will work to identify the key barriers to recruitment and progression of Black people in UK motorsport.