
Priya Prakash
Ambassador-led Initiative
1:34
SROI
Priya founded the social enterprise HealthSetGo in 2016, after a year of research and planning. Her aim is to address damaging cultural attitudes towards health and offer preventative healthcare for children. India has the second highest number of obese children globally (1), but also a third of the world’s stunted children (2).
HealthSetGo offers three primary services to children in schools across India. The first is preventative care in the form of four yearly check-ups from a team of senior doctors hired from a network of partnered hospitals. A recent addition to this offering is the digitalisation of medical records, allowing families to monitor their childrens’ medical history.
The second service is a “care box”, providing educational information and activity cards on topics including nutrition and healthy lifestyle choices. HealthSetGo educates teachers to pass on the knowledge and enforce a habit-based learning system. Schools are incentivised to be vigilant by governmental certifications for high achievement. The third aspect is health insurance covering $1,500 per year per child.
All this is provided for $7 per child (that number varies from state-to-state, but averages out across India. For disadvantaged children, this fee is sponsored by the government. In the year cycle from April 2017 to March 2018, 84,500 children were signed up to the programme. Priya believes in a market-driven approach to enact social good, and the revenue she raises from this fee covers all the operational costs of HealthSetGo.
Sources:
(1) https://www.nejm.org/doi/full/10.1056/NEJMoa1614362#t=article
(2) https://economictimes.indiatimes.com/news/politics-and-nation/india-has…