A perfervid marketer with experience in Digital Marketing, Content Marketing, Brand and Community Management in addition to Business development & Strategy. Combining a knack for creativity with a sharp analytical mind, top class leadership traits and business acumen, Salma is highly passionate about brands with purpose, pulling out untapped consumer insights, testing her limits and crafting engaging business strategies.
Her greatest passion is to bring healing to the World by making tomorrow better and by becoming a voice to the voiceless and a beacon of hope to the hopeless. Salma is currently co-creating a blog about how to make change through travelling. Prior to this, she was a Hult Prize campus director; the world’s biggest entrepreneurship competition, in partnership with the United Nations but her journey with social activism started 6 years ago when she developed 2 social projects contributing to the improvement of education in her home country; Morocco.