Dan heads up Marketing, Press and Publicity, 4Creative and Corporate Relations across the Channel 4 group. He is also the Board champion for diversity. He joined from documentary producer Rare Day, where he was Managing Director. Previously, he was Managing Director of Discovery Networks UK.
He also worked at Channel 4 from 1998 to 2005, joining as the Head of Marketing & Development for Film4, rising to be Managing Director of Digital Channels. He was elected Young Marketer of the Year by the Marketing Society for his role in the birth of E4.
Under Brooke, Channel 4 has been awarded the Marketing Society’s Brand of the Year 2016, Best Diverse Company at the National Diversity Awards 2016, Campaign’s 2015 Advertiser of the Year and Creative Review’s 2012 Global Agency of the Year.
He is on the Boards of Channel 4 and the Mass Extinction Monitoring Observatory.