Meet the Ambassador changing the face of accounting


Image Credit: Michael O'Donnell/VentureBeat

Our Ambassador of the Week is Kriti Sharma, Global Director for Mobile Product Management at Sage.

Kriti has gained extensive traction in the tech sphere for putting together ‘Pegg’, a first-of-its-kind accounting chatbot. She has pioneered a new approach to accounting; Pegg allows business owners to manage their finances by sending messages directly to it via popular messaging apps.

Acting as a smart assistant, the bot removes the complexities posed by accounting softwares, enabling business owners to manage their expenses through an organic conversation with Pegg. Rather than inputting complex commands into an accounting application, users talk to the bot like they would to a friend.


Preview of Pegg on Facebook Messenger

As messaging apps are most popular amongst entrepreneurs, Kriti sought to build a bridge that would simplify running day-to-day business operations. Sage recently announced a new partnership with Slack, a major communications platform, which will act as one of the core messaging channels connected to Pegg.

Kriti, who joined Sage from Barclays, believes that technology can be best used to promote social development and accessibility for all. She has worked hard to promote higher representation for women in engineering and technology from classroom to boardroom.

More about Kriti’s bot can be read on Forbes, Financial Times, and VentureBeat.